A review request after every job, without you having to remember
The workflow “Request reviews automatically” reminds you after every completed job that a request for a Google review is due, or sends it itself once the sending channel has been cleared legally. bytebrise from Fürstenfeldbruck sets up this workflow for small businesses in Upper Bavaria. Every customer is asked the same way, with no filtering by satisfaction.
bytebrise GO is new in our offering. It runs in our own business, but not yet at any customer. The example on this page comes from Martin’s made-up joinery.
How “Request reviews automatically” works
A job is marked as done in your job list, your calendar or your accounting. The workflow then checks whether there is consent for a message and sends the request or reminds you about it.
| Step | Trigger | What happens by itself | What you do |
|---|---|---|---|
| 1 | Job is marked as done | The workflow checks whether consent for email or SMS is on record. | Nothing, except recording consent once in advance |
| 2 | Consent is on record | The draft request with the review link from your Google profile is ready. | Approve the draft with one tap, or switch the request to automatic once for this workflow |
| 3 | Consent is missing | The customer goes on a “Request a review” list for the card at the counter or a personal conversation. | Hand over the card or ask at the next contact |
| 4 | A new review comes in | A message with a draft reply is ready. | Read the draft, edit it, approve it |
A fixed part of the workflow: every customer gets the same request with the same link, with no selection by satisfaction and no series of reminders. The timing and wording do not adapt to how a job went.
What is allowed when asking for a Google review?
It is allowed to ask every customer in the same way for an honest review. Under Google’s policy on user-contributed content, the things not allowed include incentives such as discounts or free services, discouraging negative reviews and selectively asking for positive reviews (Google’s policy on user-contributed content). That is why every customer is asked the same way.
The policy also prohibits pressing customers to write a review while still on site, demanding specific content or asking for reviews that mention particular staff (Google’s policy on user-contributed content). Check the current version of the policy itself before you start.
What is review gating? That is the term for asking only satisfied customers for a review. With the workflow we set up, this is technically ruled out: it has no filter rule by stars or mood, but asks the same way after every completed job.
Whether, and in what form, a request for a Google review by email or SMS needs the customer’s consent is a legal question this text does not answer conclusively. The German Federal Court of Justice (Bundesgerichtshof) has ruled that a customer satisfaction survey by email counts as advertising even when it is sent together with the invoice, and that email advertising without consent is generally not permitted (BGH, judgment of 10 July 2018, VI ZR 225/17, full text at rewis.io, in German). Clarify with your lawyer or data protection officer what form consent needs to take for your business before review requests go out by email or SMS. The workflow therefore only sends a message where consent is on record; all other jobs go on the list for the card or a conversation.
When is the right time to ask for a review?
The right time to ask for a Google review is shortly after the service has been delivered, while the experience is fresh, but no longer on site. The workflow therefore puts the customer on the “Request a review” list a few days after completion, with a note on whether consent for an email is on record.
Suppose someone at Martin’s joinery in Fürstenfeldbruck (made up) hands over a finished patio roof on Friday afternoon. The job is closed in the calendar. On the following Monday there is a draft review request in the workshop mailbox, with the link from the business’s own Google profile. If consent is on record, the message goes out with one click after your approval; otherwise it stays with the card or a conversation at the next appointment.
Sample text to copy
Three versions for different channels, none of them filtering by satisfaction. Replace the square brackets.
Thank you for your order. We would welcome your honest opinion on Google, whether praise or criticism: [review link] Prefer no further review requests? A message to [contact] is enough.
SMS
Hello from [business]. Thank you for your order. Two minutes for an honest Google review? [review link] Prefer no further review requests? A message to [contact] is enough.
Card with QR code (counter, folder, invoice)
Your opinion counts, whatever it is. Scan the QR code or open the link: [review link]
A sentence like “If you were satisfied, …” does not belong in the text, because it filters by satisfaction. You create the link in your own Google Business Profile (Google Help “Tips to get more reviews”).
Why do reviews matter for visibility on Google?
Reviews matter because Google evaluates them for local search. Among the 187 ranking factors of the local search results, the number of reviews ranks 9th and their recency 11th (Whitespark Local Search Ranking Factors, edition of 6 November 2025). That is one documented factor among many, not a promise of a particular ranking: nobody can promise a specific position.
How this ties in with “bytebrise Sichtbar”
A review routine is part of the monthly plan bytebrise Sichtbar, together with the upkeep of the Google profile, the directory listings and the rented website (Pricing). If you run your website yourself, you can still book the workflow “Request reviews automatically” on its own.
Specifics by industry
Timing, channel and professional rules differ by industry. The dedicated pages go into detail (in German):
- Collecting reviews in the trades
- Google reviews for dental practices
- Collecting reviews for physiotherapy practices
- Collecting reviews for law firms
- Collecting reviews for tax advisers
- Collecting reviews for estate agents
If you work in a healthcare profession or a chamber-regulated industry, also check your own professional rules on advertising and confidentiality, plus the relevant industry page above.
What you decide and approve
During setup you decide when a job counts as completed and through which channel customers are asked. In everyday use you then only approve requests and replies.
- the point from which a job counts as “completed” (calendar, job list or accounting, depending on the software in your business)
- whether email, SMS or only the card at the counter is used, and whether consent for it is on record
- the wording of the request (suggestion above, editable)
- every single reply to a review received, before it appears publicly
How do businesses in Munich and Upper Bavaria ask for Google reviews?
After a completed job, bytebrise GO prepares a request for a Google review with a direct link if consent is on record for the customer. You approve it with one tap or switch it to automatic once for this workflow. Every customer gets the same request, with no selection by satisfaction and nothing in return, because Google’s policy prohibits both.
What does the workflow “Request reviews automatically” cost?
The workflow “Request reviews automatically” runs in bytebrise GO. GO costs €79 per month for one person, €149 for teams of up to five and €399 for businesses of up to 20 people, on request for more than 20 people. Setup costs a one-off €490, after that GO can be cancelled monthly. Which channels and workflows we set up is clarified before the contract starts. The initial consultation is free.
Whether SMS fees are included in the monthly price or billed by usage is stated in your quote before you commit.
All prices are final prices. Under § 19 UStG (the German small-business rule) no VAT is charged. All tiers are on the pricing page.
More about GO: bytebrise GO: automate inquiries, callbacks and appointments. If your business needs a workflow that GO does not cover, we build it as a custom build with its own price.
Frequently asked questions
May I automatically ask every customer for a review?
The workflow we set up only sends review requests by email or SMS if express consent for this purpose and the chosen channel has been documented beforehand. Without this record it merely creates an internal task for a personal conversation or a review card. A withdrawal of consent or an objection stops further messages. Customers are selected regardless of whether a positive or negative review is expected; selecting only satisfied customers (review gating) also breaches Google’s policy.
May I ask only satisfied customers?
No. The workflow we set up does not filter by satisfaction, but asks after every completed job.
May I give something in return for a review?
No. Google treats incentives such as discounts or free services as fake engagement and can remove such reviews (Google’s policy on user-contributed content).
How do I create the review link?
In your own Google Business Profile; Google explains in its help how the link or QR code is created (Google Help “Tips to get more reviews”).
Do I need consent to ask by email or SMS?
Yes. Without previously documented express consent for email or SMS, the workflow does not send a message but creates an internal task for the card or a personal conversation. Clarify with your lawyer or data protection officer how this consent is obtained and documented for your business.
Is this already running at other businesses?
GO already runs in our own business, but not yet at any customer. bytebrise GO is new in our offering, which is why we show a made-up example instead of customer numbers.
Free initial consultation
Free initial consultation, 20 minutes, no obligation. Tell us how you ask for reviews today, and we will tell you whether a workflow is worth it. We get back to you within one business day.
Prefer to reach us directly? Phone +49 8141 5098988, email hello@bytebrise.com, Balduin-Helm-Straße 71b, 82256 Fürstenfeldbruck.